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New Choices Revealed:
A Name, a Vision, a Plan

After years of study, planning, design and collaborative engagement with the city of Conyers, the New Choices process finally has something tangible to share: A new neighborhood called “Eastmore,” breaking ground in 2015, with a broad focus on both distinction — something its planners call “sense of place” — and healthy living.

The name, vision and plan were announced at a Four A International event in late October, 2014. The Rockdale Citizen provides the details in this article:

The plan and its marketing strategy were unveiled at a meeting at the Corner Market Meeting House in Conyers.

The property is located between I-20 and Flat Shoals Road, along Johnson Road. The plan calls for 1,191 residences to be built — 757 single-family homes, 77 townhouse dwellings and 357 multi-family units.

“We’re not ready to sell homes or lease space, but we’re moving in the direction,” said David Roper, director of development at Eastmore.

If plans fall into place, he said, construction should begin next year with units ready for the market at the end of the year.

The target market for the community includes young professionals, empty-nesters searching for smaller living quarters and young couples looking for a community to raise a family.

All of the speakers at the event — Roper; Ken Bleakly of the Bleakly Advisor Group; Dan Reuter of the Atlanta Regional Commission; and Michael Paris, president and CEO of Atlanta’s Council for Quality Growth — emphasized that the community will provide its residents with a traditional village feeling. It will be walkable with a town center and ample canopy and public spaces.

“It gives people a sense of identity,” Paris said. “I think that’s a trend we’re going to see going forward, at least through the next decade — Georgia going back to its roots.”

Paris cited some examples of attractive community and commercial developments in Georgia that have become economic drivers for the larger community — Woodstock, downtown Columbus and downtown Savannah.

“On Friday and Saturday nights young people come from 10 to 20 miles away to eat in Woodstock,” he said.

“It’s not just about a piece of land,” Roper said. “It’s also about economic growth … how do you make this a greater place to live?”

Eastmore’s commercial neighborhood will consist of architecture faithful to the historical South. The developers hope to include a YMCA in the community.

Comprised of three distinct areas, Eastmore will naturally relax as it moves from the more vibrant, commercial and residential town center along Iris Drive into fully residential, mixed-type neighborhood streets and expansive greenways. See the finalized plan below, which you can click to enlarge:

In the coming months, we’ll be making the transition from this pre-development news site to a site built to more specifically serve the needs of buyers and other interested folks. So stay tuned.

November 9th, 2014 at 1:43 pm Comments (4)  |Read More

  • Headline


    We're long-time land owners here in Conyers and are developing our property, just south of I-20, along Iris Drive and Johnson Road.

    We waited a long time to take this step because we believe the special nature of our property -- and of Conyers itself -- calls for something more than just everyday development. Something that, instead, celebrates the land's natural features and maximizes our opportunities to provide new, market-responsive choices for Conyers.

    Our approach is simple: What's good for Conyers is good for us. We thrive together.

    Can we create a new place where young professionals, growing families and downsizing empty-nesters can all find a place to call home? A true community in every sense of the word? We're poised to do just that.

    Welcome. Have a look around and check back for ongoing updates as we move our way from design through to implementation.